Supreme x GOODENOUGH Crushed Rayon Pile Camp Cap
Supreme vs. Original
Supreme version
Original — GOODENOUGH
Crushed Rayon Pile Camp Cap
About the original
GOODENOUGH was founded in Tokyo in 1990 by Hiroshi Fujiwara as one of the first Ura-Harajuku streetwear labels, predating A Bathing Ape, Neighborhood, and Fujiwara's own Fragment Design. The brand operated in limited runs distributed primarily through Fujiwara's network and set the template for the Japanese streetwear model later adopted by NIGO and Jun Takahashi. The SS25 collab is a five-panel camp cap made from crushed rayon pile with an allover leopard print, finished with an embroidered GOODENOUGH script on the back and a Supreme box-logo patch on the front. The crushed-pile leopard fabric and Supreme-branded construction are exclusive to this release.
About GOODENOUGH
GOODENOUGH is a Japanese streetwear label founded in 1990 by Hiroshi Fujiwara, graphic designer SK8THING, and select-shop owner Toru Iwai in Tokyo's Ura-Harajuku district. Often abbreviated GDEH, the brand began when SK8THING proposed a graphic T-shirt project to Fujiwara and grew into the template for Japanese streetwear, predating BAPE and UNDERCOVER on the same blocks. Fujiwara kept his role behind the brand quiet for years to keep attention on the clothing rather than the designer. Limited print runs and small drops shaped the scarcity model the rest of Ura-Hara would adopt. Supreme has collaborated with GOODENOUGH on co-branded graphic apparel and accessories.
