Supreme x Heller Max Mug (Massimo Vignelli)
Supreme vs. Original
Supreme version
$28
retail
About the original
The Heller Max Mug, designed by Massimo and Lella Vignelli in 1964, is a 16 oz stackable melamine mug that won the Compasso d'Oro award and sits in MoMA's permanent collection. Made from shatterproof, dishwasher-safe polystyrene.
Price comparison
Heller retail
$10
Supreme retail
$28
Hype Tax
+180%
