Supreme x Smurfs Regular Jean
Supreme vs. Original
Supreme version
Original — Smurfs
Regular Jean (Supreme exclusive)
About the original
The Smurfs Regular Jean is a straight-leg indigo denim jean from Supreme's FW20 collaboration with Peyo, the estate of Belgian cartoonist Pierre Culliford (Peyo), who created Les Schtroumpfs (The Smurfs) in 1958. The jean is built on Supreme's standard regular-fit five-pocket pattern in cotton denim with a button fly. Branding is limited to a faded laser-print Smurf silhouette on the back pocket and a co-branded Supreme and Peyo leather patch at the waistband. Peyo's studio (IMPS) licenses Smurfs imagery to apparel manufacturers worldwide, with the franchise marking its 65th anniversary in 2023. The jean is the Supreme x Peyo capsule version of the standard Supreme regular jean.
About Smurfs
The Smurfs are a Belgian comics property created in 1958 by cartoonist Pierre Culliford, known as Peyo, in Brussels. The blue, three-apple-tall characters first appeared as supporting cast in the comic strip Johan et Pirlouit before getting their own series, Les Schtroumpfs, published by Dupuis. The property expanded globally through the Hanna-Barbera animated series that aired on NBC from 1981 to 1989, followed by feature films from Sony Pictures Animation beginning in 2011. The franchise is now managed by IMPS, the licensing company founded by Peyo's estate. Supreme has released apparel featuring Smurfs artwork under license.
