Supreme x BLU Zoey 2.4 3G
The original behind the Supreme x BLU Zoey 2.4 3G is the BLU Zoey 2.4 3G — $32.95 retail vs Supreme's $60.
Supreme vs. Original
Supreme version
About the original
The BLU Zoey 2.4 is an unlocked GSM flip phone with a 2.4-inch QVGA display, a VGA rear camera, dual SIM card slots, Bluetooth, FM radio, and up to 32GB of expandable storage via microSD. It runs on 3G networks and ships with a standard 800 mAh removable battery. BLU Products, founded in Miami in 2009, built its line on affordable unlocked GSM handsets sold outside U.S. carrier contracts, with the Zoey 2.4 positioned at the entry level of that range as a sub-$30 backup phone. The FW2019 Supreme collab adds a co-branded red paint finish and box logo on the clamshell, retailing at $48.
About BLU
BLU is the pseudonym of an anonymous Italian street artist born in Senigallia and based in Bologna, active since 1999. He paints large-scale murals using house paint, paint rollers, and telescopic sticks, often on industrial and abandoned architecture across Europe and Latin America. His work is politically charged, addressing capitalism, war, and environmental degradation through oversized human and animal figures. His 2008 stop-motion mural animation MUTO, painted across Buenos Aires walls, has been viewed millions of times. He was featured in Tate Modern's Street Art exhibition the same year. Supreme licensed BLU artwork for a skateboard deck set, with his identity remaining undisclosed throughout the release.
Price comparison
| Supreme retail | $60 |
|---|---|
| BLU retail | $32.95 |
| Hype tax | +82% |
Questions
Is the Supreme x BLU Zoey 2.4 3G just the regular Zoey 2.4 3G?
The Supreme x BLU Zoey 2.4 3G, released in Fall/Winter 2019, is based on the BLU Zoey 2.4 3G. Supreme collabs sometimes change the colorway or materials; the description on this page covers the original's specs and any notable differences in the Supreme version. If you want the product without the box logo, the BLU Zoey 2.4 3G is the one to buy.
How much cheaper is the BLU Zoey 2.4 3G than the Supreme version?
Supreme charged $60 for the Supreme x BLU Zoey 2.4 3G; the BLU Zoey 2.4 3G retails for $32.95. That's a 82% markup — buying the original saves you $27.05, or 45% off the Supreme price. Buy the original at retail and you skip the hype tax entirely.
Where can I buy the BLU Zoey 2.4 3G?
You can buy the BLU Zoey 2.4 3G from Amazon. Retail price is $32.95. The buy links on this page go straight to the product listing at each retailer.
