Supreme x The North Face x Smith Rescue Goggles
Supreme vs. Original

Supreme version
$278 retail

Original — Smith Optics
Squad Snow Goggle
$110 Avoid the 153% hype tax
About the original
The Smith Squad is a cylindrical snow goggle with a carbonic-x lens, Fog-X anti-fog inner coating, and a semi-rimless frame. Smith Optics was founded in Sun Valley, Idaho in 1965 by Dr. Bob Smith, who built the first sealed thermal goggle lens by hand using dental tools; the company has produced cylindrical snow goggles since the 1970s. The Supreme x The North Face version, branded Rescue, uses the same carbonic-x cylindrical lens platform with co-branded Supreme, North Face, and Smith marks on the strap and frame, and retailed at $278.
Price comparison
Smith Optics retail $110
Supreme retail $278
Hype Tax +153%
All Smith Optics items · All Accessories · Spring/Summer 2022


