Supreme x Luden's Wild Cherry Throat Drops (30 Count)
The original behind the Supreme x Luden's Wild Cherry Throat Drops (30 Count) is the Luden's Wild Cherry Throat Drops (30 Count) — $3 retail; Supreme charged $2.
Supreme vs. Original
Supreme version
Original — Luden's
Wild Cherry Throat Drops (30 Count)
About the original
Luden's Wild Cherry Throat Drops are pectin-based lozenges formulated to soothe sore throats without the menthol bite of most medicinal alternatives, sold in the standard 30-count rectangular box that has been the brand's flagship format for generations. The company was started by William H. Luden in 1879 in the back of his father's jewelry shop in Reading, Pennsylvania, and introduced its original menthol-honey-licorice throat drop in 1881, famously distributing samples to railroad workers for effectively national distribution. Luden's has been owned by Prestige Consumer Healthcare since 2011. Supreme's FW18 collab applies box logo branding to the standard 30-count Wild Cherry sleeve, retailing at $2 against the standard $3 pack.
About Luden's
Luden's is an American confectionery brand founded in 1879 by William H. Luden in Reading, Pennsylvania, where he started a candy operation in the back room of his father's jewelry shop. In 1881, Luden introduced honey-licorice menthol throat drops, the first menthol cough drops in the United States, colored amber rather than the red then standard. By 1909 the company employed hundreds of workers and sold five million packages annually. Luden's was acquired by Food Industries of Philadelphia in 1928 and is currently owned by Prestige Consumer Healthcare. Supreme used the Luden's brand on co-branded cough drop tins and graphic accessories.
Price comparison
| Supreme retail | $2 |
|---|---|
| Luden's retail | $3 |
| Hype tax | Below original retail |
Questions
What is the original behind the Supreme x Luden's Wild Cherry Throat Drops (30 Count)?
The Supreme x Luden's Wild Cherry Throat Drops (30 Count), released in Fall/Winter 2018, is based on the Luden's Wild Cherry Throat Drops (30 Count). Supreme collabs sometimes change the colorway or materials; the description on this page covers the original's specs and any notable differences in the Supreme version. If you want the product without the box logo, the Luden's Wild Cherry Throat Drops (30 Count) is the one to buy.
Is the Luden's Wild Cherry Throat Drops (30 Count) cheaper than the Supreme version?
No — Supreme priced this one below the original's retail: the Supreme x Luden's Wild Cherry Throat Drops (30 Count) sold for $2, while the Luden's Wild Cherry Throat Drops (30 Count) lists at $3. Supreme's price only applied at the drop; the original's $3 is its standard retail price. Either way, the Luden's Wild Cherry Throat Drops (30 Count) is the version that doesn't require catching a Supreme drop.
Where can I buy the Luden's Wild Cherry Throat Drops (30 Count)?
You can buy the Luden's Wild Cherry Throat Drops (30 Count) from Amazon or from Walmart. Retail price is $3. The buy links on this page go straight to the product listing at each retailer.
